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Customer Value

2 articles tagged Customer Value.

  1. · All Things Product with Teresa and Petra · 5 min read

    Defining AI Product Success Beyond Technical Metrics

    This analysis explores the strategic shift from technical AI evaluations to customer-centric value metrics. It argues that product teams must define 'what good looks like' through contextualized outcomes rather than generic performance indicators. The discussion highlights the parallel between AI instrumentation and historical analytics evolution, emphasizing the need for explicit success criteria to avoid automating low-value processes.

  2. · HBR IdeaCast · 5 min read

    Sustainability as Innovation: Driving Customer Value and Competitive Advantage

    Gautam Chalagala challenges the sustainability premium myth, urging leaders to treat ESG as a catalyst for innovation. Learn how to target the mass market by solving systemic inefficiencies, aligning profitability with resilience, and integrating sustainability into core business strategy rather than niche marketing.