GTM Engineering — 4004 news

Oct 10, 2026 · The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch · 5 min read

Ramp's Sales Machine: Engineering GTM

Ramp's SVP of Sales Max Freeman details how to build a high-performance sales organization by treating go-to-market as an engineering problem. Learn strategies for hiring mispriced talent, automating outbound, and compressing sales cycles through rigorous qualification and data-driven forecasting.

Business Marketing Entrepreneurship #Sales Strategy #GTM Engineering #Talent Acquisition #B2B Sales

AI Agents for Autonomous Marketing Operations

A practical framework for leveraging AI agents to automate marketing workflows, from ad generation to data analysis. Learn how to build personal software that runs 24/7, reduces operational costs, and scales growth through API-first integration.