Take-Two stock rises on strong GTA 6 pre-order data

Take-Two Interactive's stock rose after hours despite weak earnings guidance, driven by strong pre-order data for GTA 6. Sensor Tower estimates 7.7 million pre-orders for $751 million in revenue ten days before launch, comparable to the first-day sales of the previous GTA title. The company's annual forecast assumes only 34 million units sold, while the market expects 40-50 million. Morgan Stanley notes that each additional 5 million units sold adds 10% to profits. Analyst price targets range from $280 to $310, representing 40% upside, with no sell recommendations. The stock is down 90% year-to-date. A second revenue boost is expected from an online subscription service launching in early 2027. The host identifies Take-Two as a "Bull of the Week," arguing that the market has not yet priced in the potential hype and revenue upside from GTA 6, making it a contrarian buy opportunity. He noted, "Die haben schon 7,7 Millionen Exemplare für 751 Millionen vorbestellt sind."