Amazon expands Alexa with over 100 new shopping features
Amazon has introduced more than 100 new shopping capabilities to Alexa ahead of the holiday season. The update allows users to manage subscriptions, edit delivery instructions, and resolve payment issues through voice commands.
Amazon is enhancing its voice assistant capabilities with the addition of more than 100 new shopping-related features, a move timed to capture holiday spending. The updates enable users to create, register, view, and edit shopping lists, as well as manage subscriptions by adjusting delivery frequencies, such as changing from monthly to every three months. Alexa can now also edit delivery instructions, including altering addresses or adding specific drop-off details, and answer questions regarding Prime and Audible subscriptions and billing issues. These additions build on Amazon’s earlier launch of AI-centric shopping tools, including a dedicated shopping assistant and product notification features. The company reported that the number of people using these agentic features has grown eightfold since the start of the year. Additionally, over 400 million consumers have used Alexa for shopping purposes in the last 12 months, indicating a significant shift in how customers interact with the platform for transactional needs.