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Insights · Digital Marketing & Trust

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  1. AI-generated content now accounts for 35% of new web traffic, with no direct correlation to misinformation but a measurable decline in content diversity and trust.

    Impact: Compels brands to implement transparent AI labeling and human editorial oversight to maintain credibility and avoid algorithmic penalties.

    — from AI Market Shifts: Pricing, Infrastructure, and Geopolitical Risks · KI-Update – ein heise-Podcast· Apr 29, 2026